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Mustafa Erbay
Career · 3 min read · görüntülenme Türkçe oku

My Biggest Entrepreneurial Mistakes

In my 20 years of system architecture and software development experience, I've made some big entrepreneurial mistakes beyond just technical knowledge. Here.

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The biggest costs in my career weren’t caused by a single line of buggy code or a poorly designed network topology, but by the ‘yeses’ I said and the ‘no’s I ignored. Yes, I’ve been working with systems and code for twenty years, but I paid a much heavier price for the simple mistakes I made in the entirely different arena of entrepreneurship than for any technical debt. Today, I want to share with you, based on my own experiences, the entrepreneurial mistakes that challenged me the most and taught me the most.

These mistakes didn’t just cost me time and energy; they also showed me how critical human and market dynamics are, far beyond the technical aspects of the business. The challenges I faced on my entrepreneurial journey became the source of my most valuable lessons.

The Illusion of “I Can Do It All Myself”

This is, I think, a classic trap many technically-minded people fall into, myself included. System architecture, network management, software development… The broad spectrum of knowledge I’ve acquired over the years gave me the illusion that I could do everything myself. While developing one of my side projects, a financial calculator, I tried to dive into every detail myself, from backend to frontend, UI/UX to marketing.

The result? Project progress slowed, my focus scattered, and my energy was depleted very quickly. Trying to juggle PostgreSQL optimizations, fixing CSS bugs, and analyzing the target audience simultaneously… This wasn’t multitasking that increased productivity; it was an effort doomed to mediocrity in every area. During this process, I realized that to do a job well, sometimes you need to know when to let go of even your best skill and hand it over to someone else.

Chasing My Own Idea, Not the Market’s

As technical people, we love coming up with brilliant ideas. Often, we focus on how “cool” or “technologically advanced” these ideas are. I once set out to develop an AI-powered module to optimize production planning processes in a manufacturing ERP. The idea was brilliant, the algorithms complex, and the results perfect on paper.

However, when we went live, we saw that operators and production managers tended to revert to their old, familiar methods rather than deal with this complex interface. What was a 3-day implementation for me was an unnecessary extra step in their daily workflow. Because I didn’t do enough validation before going to market and didn’t deeply understand the real user needs, all the effort and time spent went to waste. Sometimes, the simplest solution is the best solution.

Prioritizing Human Relationships and Contracts Last

No matter how robust the software code and system architecture are, neglecting the human and legal aspects of the business can lead to major problems. I remember in a client project, I glossed over the project scope and deliverables with verbal agreements. In that project, which we started with “We’ll handle it, it’s not a big deal,” we lost time and our relationship became strained due to extra requests and revisions that came up later.

This situation caused us to expend far more effort than expected on April 28th and delayed the project by 2 weeks. I learned the hard way that written contracts and clear expectation management aren’t just “paperwork”; they are a fundamental layer of security for the health of a project and a business relationship. While I was setting up fail2ban on the technical side, I had neglected to put fail2ban-like clear rules in place for human relationships.

The Deception of “It’ll Be Done Quickly”

Saying “this is easy, I’ll get it done quickly” when starting a task has been one of the biggest traps for me. Specifically, I was going to send an update to the Play Store for my mobile app. I thought to myself, “It’s a half-hour job.” However, due to an incompatibility in the app’s native package integrations, followed by Play Store metadata rejections, and finally regional publishing settings, this “half-hour job” ended up taking a full 2 weeks.

In situations like these, not only technical difficulties but also external dependencies and bureaucratic processes can disrupt time estimates. I’ve now made it a principle to consider at least double the most optimistic scenario when planning a task. Instead of finishing something quickly, finishing it correctly and robustly is much more valuable.

Conclusion

Entrepreneurship is a journey that requires much more than technical knowledge. My twenty years of experience have shown me that blacklisting your own misconceptions is as important as blacklisting a system’s kernel modules. Mistakes are inevitable, but learning from them and not falling into the same pit again is where real growth begins.

So, what was the biggest mistake in your career or entrepreneurial journey? What lessons did you learn from it? Share in the comments, maybe we can learn from each other’s mistakes.

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Frequently Asked Questions

Common questions readers have about this article.

In the entrepreneurial journey, instead of doing everything alone, in which areas is it more advantageous to consult experts?
In my experience, it's more advantageous to consult experts, especially in areas like marketing, finance, and design. Consulting experts in these fields showed me how critical human and market dynamics are beyond the technical aspects of the business and saved me time.
What are the advantages and disadvantages of pursuing your own idea rather than the market's?
Pursuing your own idea can lead to innovative and original concepts, but it can also lead to ignoring the real needs of the market. In my experience, understanding and acting according to the real needs of the market has led to more successful outcomes.
How can lessons be learned from mistakes encountered on the entrepreneurial journey?
In my experience, to learn from mistakes, it's important to analyze them, understand their causes, and make necessary changes. Furthermore, to learn from mistakes, one needs to approach with an open mind, set ego aside, and be open to learning.
How can focus and prioritization be achieved in the entrepreneurial journey?
In my experience, to achieve focus and prioritization, it's important to consider human and market dynamics beyond the technical aspects of the business. Additionally, setting specific goals, prioritizing tasks, and using the necessary tools to stay focused can also be helpful.
ME

Mustafa Erbay

Sistem Mimarisi · Network Uzmanı · Altyapı, Güvenlik ve Yazılım

2006'dan bu yana sistem mimarisi, network, sunucu altyapıları, büyük yapıların kurulumu, yazılım ve sistem güvenliği ekseninde çalışıyorum. Bu blogda sahada karşılığı olan teknik deneyimlerimi paylaşıyorum.

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